Woodrow Wilson’s 14 Points Free Essays

string(37) Belgian case unmistakable and symbolic. Procedure OF INTERNATIONAL RELATIONS â€Å"WOODROW WILSON’S FOURTEEN POINTS† By: Astrid Leony Longdong/043 2010 0004 Dwi Setiawati Endi/043 2010 0009 Candice Hermawan/043 2010 0011 Mella Melia/043 2010 0016 Lecturer: Indra V. A. Krishnamurti, S. We will compose a custom exposition test on Woodrow Wilson’s 14 Points or then again any comparable theme just for you Request Now Sos, M. Asian St. Date/Day: Thursday, 27th September 2012 [pic] INTERNATIONAL RELATIONS DEPARTMENT FACULTY OF SOCIAL AND POLITICAL SCIENCES UNIVERSITAS PELITA HARAPAN KARAWACI 2012 WOODROW WILSON’S FOURTEEN POINTS eighth President of the United States, Woodrow Wilson, assumed an extremely predominant job toward the finish of World War I with his Fourteen Points, which otherwise called Wilson’s Fourteen Points. The Fourteen Points as set out by Wilson can be viewed as the accompanying: 1. Open pledges of harmony, transparently showed up at, after which there will be no private worldwide understandings of any sort, however discretion will continue in every case honestly and in the general visibility. The intention is plainly to forbid settlements, areas of bargains or understandings that are mystery. It is suggested that in future each arrangement be a piece of the open law of the world and that each country expect a specific commitment with respect to its requirement. Countries can't accept commitments in issues of which they are uninformed; and in this way any mystery settlement will in general sabotage the robustness of the entire structure of worldwide pledges which it is proposed to raise. 2. Supreme opportunity of route upon the oceans, outside regional waters, the same in harmony and in war, aside from as the oceans might be shut in entire or to a limited extent by universal activity for the requirement of worldwide contracts. It alludes to route under the three after conditions: (1) general harmony; (2) a general war, went into by the League of Nations to uphold worldwide agreements; (3) restricted war, including no penetrate of global contracts. Essentially stated, it is implied free route everything being equal. 3. The evacuation, so far as could be expected under the circumstances, of every single financial hindrance and the foundation of a correspondence of exchange conditions among all the countries consenting to the harmony and partner themselves for its upkeep. The proposition implies the devastation of all uncommon business understandings, each placing the exchange of each other country in the League on a similar premise, the most-supported country proviso applying consequently to all individuals from the League of Nation. This is presently what we known as unhindered commerce in which every single financial boundary between nations will end. 4. Sufficient ensures given and taken that national deadly implements will be decreased to the bottommost extremes steady with residential wellbeing. â€Å"Domestic safety† obviously suggests inside policing, however the security of domain against attack and the decrease of weapon numbers. . A free, liberal and totally fair-minded alteration of every pioneer guarantee dependent on a severe recognition of the rule that in deciding every single such inquiry of sway, the interests of the populaces concerned must have equivalent load with the evenhanded cases of the administration whose title is to be resolved. The German states and whatever other settlements which may go under worldwide thought because of the war. The specification is that on account of the German settlements the title is to be resolved after the finish of the war by â€Å"impartial adjustment† dependent on specific standards. . The departure of all Russian region and such a settlement of all inquiries influencing Russia as will make sure about the best and freest collaboration of different countries of the world in getting for her an unencumbered and unembarrassed open door for the autonomous assurance of her own political turn of events and national approach and guarantee her of a genuine greeting into the general public of free countries under establishments based on her very own preference; and, in excess of a welcome, help additionally of each sort that she may require and may herself want. The treatment concurred Russia by her sister countries in the months to come will be the analysis of their altruism, of their understanding of her needs as recognized from their own advantages, and of their astute and unselfish compassion. The issue of these nationalities is confused by two realities: (1) that they have clashing cases; (2) that the clearing called for in the proposition might be trailed by Bolshevist insurgencies in every one of them. Subsequently the clearing of the region, on the off chance that it brought about class war, would presumably additionally appear as a contention of nationalities. It is obviously to the interests of a decent settlement that the genuine country in every domain ought to be counseled instead of the decision and having class. 7. Belgium, the entire world will concur, must be cleared and reestablished with no endeavor to restrict the power which she appreciates in the same way as all other free countries. No other single act will fill in as this will serve to reestablish certainty among the countries in the laws which they have themselves set and decided for the administration of their relations with each other. Without this recuperating demonstration the entire structure and legitimacy of universal law is perpetually hindered. The main issue brought here is up in the word â€Å"restored. † The rebuilding is to be in kind or how the measure of the reimbursement is to be resolved involves detail, not of guideline. Among the outcomes might be put the war obligation of Belgium. The acknowledgment of this guideline would establish â€Å"the recuperating act† of which the President talks. To put it plainly, Belgium ought to be free as it was before the war. 8. All French region ought to be liberated and the attacked parcels reestablished, and an inappropriate done to France by Prussia in 1871 in the matter of Alsace-Lorraine, which has agitated the tranquility of the world for almost fifty years, ought to be corrected all together that harmony may again be made secure in light of a legitimate concern for all. As the world remained in 1914, war among France and Germany was not in itself an infringement of global law, and incredible request ought to be put after keeping the Belgian case unmistakable and representative. You read Woodrow Wilson’s 14 Points in class Paper models The status of Alsace-Lorraine was settled by the official proclamation. The best arrangement would appear to be a free decision by the [people of] Luxembourg themselves. 9. A rearrangement of the wildernesses of Italy ought to be affected along plainly conspicuous lines of nationality. A contention with Greece shows up through the Greek case to northern Epirus, or what is currently southern Albania. This would carry Greece closer to Valona than Italy wants. A second clash with Greece happens over the Aegean Islands of the Dodecanese, however it is comprehended that an answer ideal for Greece is being worked out. Italy’s asserts in Turkey have a place with the issue of the Turkish Empire. 10. The individuals of Austria-Hungary, whose place among the countries we wish to see defended and guaranteed, ought to be concurred the freest chance of independent turn of events. The United States is plainly dedicated to the program of national solidarity and autonomy. It must specify, be that as it may, for the assurance of national minorities, for opportunity of access to the Adriatic and the Black Sea, and it bolsters a program focusing on a confederation of Southeastern Europe. 11. Rumania, [Serbia], and Montenegro ought to be cleared; involved domains reestablished; Serbia agreed free and secure access to the ocean; and the relations of the few Balkan states to each other dictated by inviting guidance along truly settled lines of faithfulness and nationality; and universal certifications of the political and monetary autonomy and regional honesty of the few Balkan states ought to be gone into. This proposition is likewise changed by occasions. Serbia and Rumania wil have 11 or 12 occupants and will be far more noteworthy and more grounded than Bulgaria. Balkan states ought to be took into account self-assurance and certifications of freedom. 12. The Turkish parts of the current Ottoman Empire ought to be guaranteed a protected sway, however different nationalities which are presently under Turkish guideline ought to be guaranteed an undoubted security of life and a completely left alone chance of self-ruling turn of events; and the Dardanelles ought to be for all time opened as a free section to the boats and business of all countries under universal certifications. A general code of ensures authoritative upon all mandataries in Asia Minor ought to be composed into the Treaty of Peace. This ought to contain arrangements for minorities and the â€Å"open entryway. † The storage compartment railroad lines ought to be internationalized. 13. An autonomous Polish state ought to be raised which ought to incorporate the domains possessed by unquestionably Polish populaces, which ought to be guaranteed a free and secure access to the ocean, and whose political and financial autonomy and regional honesty ought to be ensured by universal agreements. The standard on which boondocks will be [delimited] is contained in the President’s word â€Å"indisputably. This may suggest the taking of an unprejudiced evaluation before boondocks are checked. The central issue is whether Poland is to get an area west of the Vistula, which would remove the Germans of East Prussia from the domain, or whether Danzig can be made a free port and the Vistula internationalized. 14. A general relationship of countries must be framed under explicit contracts to manage the cost of share d assurances of political freedom and regional uprightness to extraordinary and little [states] the same. The guideline of a League of Nations as the essential basic of a changeless harmony is the establishment of the entire political structure of

Discussion Question Assignment Example | Topics and Well Written Essays - 250 words - 10

Conversation Question - Assignment Example In the event that the organization will simply depend on organization possessed stores, it won't have the option to accomplish the universal introduction that it needs. One accepts that diversifying is the way to expanding the company’s piece of the overall industry around the world. It won't be monetarily depleting for the organization not at all like if organization possessed stores are built up. Another major authoritative change which one proposes is for the organization to require their senior supervisors to direct week by week gatherings with the business staff. This is being proposed on the grounds that one accepts that the business staffs are the individuals who might know precisely what the clients need. At present, the business staffs are not counseled about the aromas or items that the clients like. One accepts that administration should offer significance to the business staff by asking criticism from them. This should be possible through the week after week gatherings. Besides, this will inspire the sales reps more since they will understand that their conclusions are essential to the organization. The hierarchical changes proposed above will ideally enable the organization to improve its productivity and simultaneously lead them to the street towards worldwide achievement. The execution of the recommended changes may take some time however it will profit the organization in the long

The 79 Most Popular TED Talks of All Time

The 79 Most Popular TED Talks of All Time TED (Technology, Entertainment and Design) is a popular no-profit organization that hosts short speeches on topics of technology, entertainment and design. The company has actually hosted thousands of speeches on these topics since its inception in 1984.However, they only began uploading videos online in 2006.Some of the most notable speakers that have delivered a TED talk include Bill Gates, James Cameron, Bill Clinton, and Monica Lewinsky, Natalie Merchant and Sting, making these talks really popular and soul stirring.TED talks cover a wide range of topics within the main theme of the organization. Some of the most popular subjects covered in these talks are happiness, vulnerability, productivity and activism. However, TED’s library contains speeches on almost any topic you can think of. The popularity of these videos is evident from the fact that they have been watched over a billion times.Unlike traditional speeches and presentations, speakers have to talk instinctively without the help of any written aid. Similarly, they only have maximum of 18 minutes to express themselves and present their point of view.According to Forbes, there are three main reasons why TED talks are so popular. First and foremost, these speeches are emotional and heart touching. Secondly, the ideas shared by speakers teach us something new. Lastly, some of the most recognizable faces in the word deliver these speeches, making them memorable and easy to recall. These talks leave lasting impression and are always fresh in our memory.In the context of above discussion, following are the 79 most popular TED talks of all time. They are actually cream of the crop and have millions and millions of the views. The talks are actually from global speakers belonging to different fields of life and guarantee one thing. They are going to blow your mind away.3 THINGS I LEARNED WHILE MY PLANE CRASHED BY RIC ELIAS (ENTREPRENEUR) Ric Elias is one of the survivors of the infamous flight 1549 which di d an emergency landing on River Hudson in January 2009. Ric narrates the horror story for the first time and terrible circumstances he and his fellow flight mates had to go through.CAN YOU REALLY TELL IF A KID IS LYING? BY KANG LEE (DEVELOPMENTAL RESEARCHER) In this interesting TED talk, developmental researcher Kang Lee illustrates that Kids are really good at lying. She further states that parents should be happy when their children start lying. She also introduces a new lie-detection technology that can help parents detect their kids’ hidden emotions and motives.HOW TO START A MOVEMENT BY DEREK SIVERS (ENTREPRENEUR) Derek Sivers, a successful entrepreneur, explains how most of the movements start. He plays really surprising real life videos to further supplement his claim.CHOICE, HAPPINESS AND SPAGHETTI SAUCE BY MALCOLM GLADWELL (WRITER) Malcolm Gladwell, the author of Tipping Point, describes in detail how the food industry has been striving to develop a perfect spaghetti sauc e. With the help of this example, he further sheds light on the choices we make and their relation to happiness.HOW TO ESCAPE EDUCATION’S DEATH VALLEY BY KEN ROBINSON (EDUCATIONIST) Ken Robinson, a famous educationist and author, states that there are three important principles a human mind needs to practice to thrive. He further explains that how our current education system curtails brain growth by working against these principles and why we need to escape the trap he calls “Education’s Death Valley.”WHAT REALLY MATTERS AT THE END OF LIFE BY BJ MILLER (PALLIATIVE CARE PHYSICIAN) BJ Miller outlines some methods to die gracefully and with dignity. It is a moving talk explaining what really matters when we die. Is it love, respect, comfort or something else entirely?HIDDEN MIRACLES OF THE NATURAL WORLD BY LOUIE SCHWARTZBERG (FILMMAKER) Louie Schwartzberg, in this captivating talk, brings into focus the unperceivable beauty of the natural world. He explains how microscopes, hi gh speed sensitive cameras and time-lapses enabled him to disclose the “Mysteries of the Unseen World.”His documentary reveals the subtle natural beauty and astonishing wonders of nature that are normally invisible to naked human eye.THE HABITS OF HAPPINESS BY MATHIEU RICARD (MONK AND PHOTOGRAPHER) Mathieu Ricard is a former Biochemist and currently a practicing monk. He elaborates how we can generate true sense of happiness and wellbeing by continuously training our minds.THE POWER OF BELIEVING THAT YOU CAN IMPROVE BY CAROL DWECK (PSYCHOLOGIST) According to Carol Dweck, there are actually two things which prevent you from solving complex problems. You have either not solved the problem yet or you are not smart enough to solve it. She further explains how you can enhance your mind’s capacity to solve problems, a phenomenon she calls as Growth Mindset.BRING ON THE LEARNING REVOLUTION BY KEN ROBINSON (EDUCATOR/AUTHOR) This is actually the follow up to Ken’s famous talk, “Do Schools Kill Creativity?” In this particular talk, he propagates the idea of personal learning which enables children to display their natural talent. Of course, he openly denounces standard school education as well.A 12 YEAR OLD APP DEVELOPER BY THOMAS SUAREZ (12 YEARS OLD DEVELOPER) 12 years old Thomas Suarez has taught himself to develop video games instead of playing them. He is now helping other children become video game developers after successful launch of many of his popular iPhone apps such as Bustin Jeiber.FLY WITH THE JETMAN BY YVES ROSSY (JETMAN) Yves Rossy shares the wonderful experience and joys of flying as a Jetman in this highly stimulating talk. He has actually flown over many famous landmarks such as the Grand Canyon and Swiss Alps. He also explains how it works and how you can become a Jetman as well.TEACH EVERY CHILD ABOUT FOOD BY JAMIE OLIVER (CHEF, ACTIVIST) Jamie Oliver is a TED prize winner. In this highly motivational talk, he highlights the dangers of u sing foods like sugar through some really shocking images and powerful stories. He further exerts on the importance of educating our children about the food they eat.WHY WE HAVE TOO FEW WOMEN LEADERS BY SHERYL SANDBERG (COO, FACEBOOK) Sheryl Sanberg highlights some of the reasons why there are less women leaders as compared to men. She also shares 3 powerful pieces of advices for women who want to be executives and leaders someday.DEPRESSION, THE SECRET WE SHARE BY ANDREW SOLOMON (WRITER) In an eloquent but equally devastating talk, Andrew Solomon reveals some of the darkest stories from the time when he was fighting depression. It was his depression which encouraged him to interview people suffering from the same disease from across the world. To his surprise, more and more people were willing to tell their stories once he had narrated his own.WHY GOOD LEADERS MAKE YOU FEEL SAFE BY SIMON SINEK (LEADERSHIP EXPERT) Simon Sinek, a famous leadership expert, shares attributes of great l eaders and why you feel safe in their company. He also mentions some of the responsibilities associated with the position and how great leaders tackle them.THE SURPRISING HABITS OF ORIGINAL THINKERS BY ADAM GRANT (ORGANIZATIONAL PSYCHOLOGIST) Adam Grant talks about the habits of “original thinkers” and how their ideas changed the course of history. He further shares three unique habits of original thinkers. One of these habits was their willingness to embrace failure. He opines that you actually need to fail a lot of times to eventually succeed.THE HISTORY OF OUR WORD IN 18 MINUTES BY DAVID CHRISTIAN (HISTORIAN) In one of the most riveting speeches ever, David Christian takes only 18 minutes to narrate the entire history of the universe starting from its creation to the invention of internet. It is actually a complete and enlightening take on humanity, life and complexity.THE NEW BIONICS THAT LET US RUN, CLIMB AND DANCE BY HUGH HERR (BIONICS DESIGNER) It is an animated show inst ead of an ordinary talk. Arthur Benjamin guesses some birthdates, solves an extremely complex mental equation and figures out 3 digit squares. You actually need to watch the whole video to learn how he does all that.EVERY KIDS NEEDS A CHAMPION BY RITA F. PIERSON (EDUCATOR) Rita F. Pearson urges educationists to actually connect with their students on a personal and human level. She further states that teachers need to believe in their students and develop a loveable persona because kids only learn from the person they like.HOW TO LIVE BEFORE YOU DIE BY STEVE JOBS (NO INTRODUCTION NEEDED) Steve Jobs, in this highly motivational speech, reveals the secret of living before we die. The secret is to find opportunities in failures and pursue our dreams at any cost.ALL IT TAKES IS 10 MINDFUL MINUTES BY ANDY PUDDICOMBE (MINDFULNESS EXPERT) Andy Puddicombe explains the benefits of doing nothing for 10 minutes and refreshing your mind once in a day. He states that you can totally transform yo ur life by experiencing the present moment and abstaining from everything including texting, talking and thinking for just 10 minutes a day.THE ART OF ASKING BY AMANDA PALMER (MUSICIAN) Amanda Palmer says that you don’t need to force people to pay for music. They will pay for it if it is good enough for them. It is a passionate talk in which Miss Palmer narrates the stories of her early days as a street performer. She also examines the new relationship that forms between the fan and the performer.LISTENING TO SHAME BY BRENÉ BROWN (VULNERABILITY RESEARCHER) Shame is responsible for many types of broken and mischievous behaviors. In this informative talk, Brené Brown explains what happens when people decide to challenge their shame. Her every word radiates her own vulnerability, humanity and humor.EVERYTHING YOU THINK YOU KNOW ABOUT ADDICTION IS WRONG BY JOHANN HARI (JOURNALIST) John Hari explains why some of our methods to treat different types of addictions have failed so horrib ly. He also wonders why people take and treat addiction the way they do. He is also hopeful of finding new and better methods of treating addiction as our understanding of the age-old-problem improves.I GOT 99 PROBLEMS… PALSY IS JUST ONE BY MAYSOON ZAYID (COMEDIAN/ACTRESS) This is a hilarious but exhilarating talk by Maysoon Zayid. The Arab-American comedian explains how she has defeated Cerebral Palsy to become a comedian, a brilliant actress, an advocate for disabled and a philanthropist in most humorous manner possible.WHY 30 IS NOT THE NEW 20 BY MEG JAY (CLINICAL PSYCHOLOGIST) It is a very provocative talk in which Meg Jay states that 20s is not a throwaway but a defining decade of one’s life. It is the stage of your life when you need to start planning for the future when you will have more responsibilities such as wife/husband and kids. She also shares 3 pieces of advices which will help people in 20s behave like fully grown adults once again.QUESTIONING THE UNIVERSE BY ST EPHEN HAWKING (THEORETICAL PHYSICIST IN CASE YOU DON’T KNOW) Stephen Hawking asks some really intriguing questions about our universe in this extremely popular speech. Are we alone in this universe? How did life begin? How did universe come into being?   He also suggests how we can answer some of these questions.MY JOURNEY TO YO-YO MASTERY BY BLACK (YO-YO CHAMPION) Everyone wanted to successfully spin a Yo-yo in his childhood. The struggle was real to say the least. BLACK narrates his incredible story of how he found his life passion and mastered Yo-yo, ultimately becoming the World Yo-yo Champion twice.   He also gives a wonderful live performance during his speech.TRY SOMETHING NEW FOR 30 DAYS BY MATT CURTIS (TECHNOLOGIST) Is there anything you haven’t done in your life but desperately want to do. Matt Curtis suggests doing it repeatedly for a month. In this cheerful and short talk, Matt Curtis presents an immaculate strategy to set and attain your goals.MEET THE SIXTHSENSE IN TERACTION BY PATTIE MAES (RESEARCHER AT MIT) AND PRANAV MISTRY (RESEARCHER AT SAMSUNG) It is actually a demo of SixthSense, a wearable device which garnered immense popularity on TED. It is a project led by Pranav Mistry and Pattie Maes. The project is similar to “Minority Report” and supposedly enables deep interaction with our environment.WHY WE LOVE, WHY WE CHEAT BY HELEN FISHER (A LOVE EXPERT/ANTHROPOLOGIST) Love has always been a difficult topic. However, Helen Fisher takes on this topic and explains development of love in a fascinating talk. She also describes social importance and biochemical boundaries of love.THE TRANSFORMATIVE POWER OF CLASSICAL MUSIC BY BENJAMIN ZANDER (CONDUCTOR) Benjamin Zander is extremely passionate about classical music. He is even more passionate about helping us find our own passion for it. He also wants us to discover our untapped lover for all the new connections, experiences and possibilities through classical music.BEATS THAT DEFY BOXES BY ROGGIE WATTS (COMEDIAN, BEATBOXER, VOCALIST) It is actually one of the most incredible performances you will ever witness. Beatboxer Roggie Watts really defy boxes with his beats. He blends cross-music genres and poetry to give an unbelievable and memorable performance.A SIMPLE WAY TO BREAK A HABIT BY JUDSON BREWER (MINDFUL ADDICTION DOCTOR) In this popular TED Talk, Judson Brewer explains the connection between addiction and mindfulness. He elaborates in detail how we develop a bad habit. Similarly, he also outlines a simple method to control your urge of practicing a bad habit no matter whatever it is.RETHINKING INFIDELITY… A TALK FOR ANYONE WHO HAS EVER LOVED BY ESTHER PEREL (RELATIONSHIP THERAPIST) In this extremely entertaining talk, Esther Perel explains how infidelity represents loss and emotions and why it is something really unexpected. This is a wonderful talk for people who have been cheating or being cheated.A SAUDI, AN INDIAN AND AN IRANIAN WALK INTO A QATAR BAR BY MA Z JOBANI (COMEDIAN) Maz Jobani, an American-Iranian comedian, discusses some important cultural issues prevalent in the Middle East. It is a humorous talk in which Jobani discusses some of the problems The Middle East entails for people, especially the foreigners.THE ASTOUNDING ATHLETIC POWER OF QUADCOPTERS BY RAFFAELLO DANDREA (AUTONOMOUS SYSTEM PIONEER) Quadcopters are robots with the ability to think exactly like athletes. Raffaello D’Andrea demonstrates functions of such quadcopters in one of TEDGlobal’s robot lab. He shows that these robots are capable of making decisions together, balance themselves and even play catch along with doing many other things.THE FUTURE WE’RE BUILDING â€" AND BORING BY ELON MUSK (SERIAL ENTREPRENEUR) This is actually a talk between Elon Musk and Chris Anderson, the head curator of TED. TED editors featured the talk on TED’s home page and also presented it at an official TED conference. In this talk, Elon Must describes his latest projects su ch as digging tunnels under Los Angeles. He also talks about his plans of building a future on Mars and what SpaceX and Tesla are currently up to.MY ESCAPE FROM NORTH KOREA BY HYEONSEO LEE (ACTIVIST) Growing up in North Korea is a tormenting experience as described by Hyeonseo Lee. Miss Lee escaped North Korea at the young at of 14 and began a difficult life as a refugee in China. This is actually a harrowing and true story of hope and survival which you should listen to understand the plight of refugees across the world.IF I SHOULD HAVE A DAUGHTER BY SARAH KAY (POET) Sara Kay is a performing poet whose two separate performances at TED2011received two standing ovations. She actually explains her transformation from a teenager found of poetry to a teacher who uses power of self-expression to connect with her students in her outstanding poetic performances.THE PARADOX OF CHOICE BY BARRY SCHWARTZ (PSYCHOLOGIST) Barry Schwartz calls the freedom of choice, the main pillar of western soci eties, into question. He says that choice has paralyzed these societies instead of making them free. He further states that we have become more dissatisfied rather than happy by exercising our freedom of choice.10 WAYS TO HAVE A BETTER CONVERSATION BY CELESTE HEADLEE (WRITER/HOST) Writer and radio host Celeste Headlee mentions some of the ingredients of great conversation including honesty, clarity, brevity and a lot of listening. She also emphasizes on the importance of abiding by 10 main rules if you want to improve your conversation.THE AGONY OF TRYING TO UNSUBSCRIBE BY JAMES VEITCH (WRITER/COMEDIAN) Everyone wants to unsubscribe from annoying marketing emails. However, some companies simply refuse to take no as an answer and that’s what happened with comedian and writer James Veitch. Hijinks followed when James decided to be more whimsical with the local supermarket instead of getting frustrated by their constant influx of marketing emails.8 SECRETS OF SUCCESS BY RICHARD ST. J OHN (MARKETER) What are the real secrets of success? According to marketer Richard St. John, people don’t succeed because they are smart or lucky. They succeed because they manage to uncover 8 real secrets of success. What are these secrets? You actually have to watch this immersive slideshow by Mr. John to find the answer.HOW TO STAY CALM WHEN YOU KNOW YOULL BE STRESSED BY DANIEL LEVITIN (NEUROSCIENTIST) Stress is a mental disorder which inhibits our ability to think clearly, prompting us to make wrong decisions at worst possible moments. Neuroscientist Daniel Levitin proposes a solution to this problem in this insightful talk. He suggests we can remain calm when in stress by anticipating stressful situations.THE SECRET TO DESIRE IN A LONG-TERM RELATIONSHIP BY ESTHER PEREL (RELATIONSHIP THERAPIST) Esther Perel describes the mystery of erotic intelligence quite eloquently and wittily in her speech. She explains how to sustain desire in a long-term relationship. She also suggests t hat there is always much more to long-term partnerships than meet the eye.THE BEST STATS YOUVE EVER SEEN BY HANS ROSLING (DATA VISIONARY) Hans Rosling is a data guru and global health expert. In this speech, he presents the real picture of the so-called developing world and debunks many myths in an urgent and dramatic manner. Rest assured no one else can present data like Mr. Rosling does.QUESTIONS NO ONE KNOWS THE ANSWERS TO BY CHRIS ANDERSON (TED’S HEAD CURATOR) In this popular TED talk, Christian Anderson asks some of the most fascinating questions no one has been able to answer to. Some of these questions include the total number of universes in the world and is there any evidence of alien life.THE PRICE OF SHAME BY MONIKA LEWINSKI (SOCIAL ACTIVIST) In this brave talk, Monika Lewinski exerts on the importance of stopping public shaming at any cost because it can turn deadly for the victim. She further says that no one has to go through the kind of public shaming she went throu gh in 1998 during Clinton-Lewinsky fiasco. However, public shaming has become the most rampant problem in the modern world connected by internet and necessary action needs to be taken against it.THE ORCHESTRA IN MY MOUTH BY TOM THUM (BEATBOXER) This talk is actually 11 minutes of fun, amusement and laughs. Tom Thum plays his beats and does some comedy to remember. However, the most interesting part was the unbelievable instrumental impersonations he did with his mouth. All in all, it is a highly entertaining and creative performance by Tom.STRANGE ANSWERS TO THE PSYCHOPATH TEST BY JOHN RONSON (WRITER/FILMMAKER) John Ronson says that there is a subtle difference between insanity and saneness. He also highlights the areas where these two phenomena tend to merge. Julian Treasure and Evan Grant also assist Mr. Ronson in his speech through some animations and live-mixed sounds respectively.BRAIN MAGIC BY KEITH BERRY (MAGICIAN) Keith Berry illustrates how our brain helps us do some unbeli evable things in our life.GRIT: THE POWER OF PASSION AND PERSEVERANCE BY ANGELA LEE DUCKWORTH (PSYCHOLOGIST) Angela Lee Duckworth proposes that grit not IQ is the precursor of success considering her own experience of teaching mathematics to 7th grade students. She suggests that IQ is one of the many factors that contribute to one’s success. However, the most important of these factors is grit without any doubt.UNDERWATER ASTONISHMENTS BY DAVID GALLO (OCEANOGRAPHER) As the title suggests, David Gallo unveils some of the most astonishing sea creatures in his speech. Gallo also appreciates the work of Roger Hanlon, Edith Widder and other pioneering oceanographers.YOUR ELUSIVE CREATIVE GENIUS BY ELIZABETH GILBERT (WRITER) Elizabeth Gilbert radically explains that all of us are genius in our own sense instead of one or two persons being genius. She also states that writers and artists get inspiration from impossible things people expect from them.THE DANGER OF A SINGLE STORY BY CHIMAM ANDA NGOZI ADICHIE (NOVELIST) Chimamanda Ngozi Adichie says that people often form misconceptions about other cultures, people and countries by reading only a single story about them. She opines that there are many aspects of a culture or a country and we need to explore all of them to find a culture’s authentic voice as she herself has done.THE SURPRISING SCIENCE OF HAPPINESS BY DAN GILBERT (HAPPINESS EXPERT) Dan Gilbert, author of Stumbling on Happiness, says that we can be happy even if we don’t get what we want. Even if things do go wrong, we can feel happiness thanks to our “psychological immune system.”THE THRILLING POTENTIAL OF SIXTHSENSE TECHNOLOGY BY PRANAV MISTRY (DIRECTOR OF RESEARCH, SAMSUNG AMERICA) Pranav Mistry demonstrates many tools that enable interaction with data and physical world. He also talks about Laptop, his revolutionary paper about the connection between the two worlds and his own invention, the SixthSense.HOW TO MAKE STRESS YOUR FRIEND BY KELLY M CGONIGAL (HEALTH PSYCHOLOGIST) Stress can be bad for you without any doubt. However, health psychologist Kelly McGonigal shares the idea that it can only harm you if you believe it to be bad. She emphasizes on the importance of reaching out to others in order to treat stress and taking it positively as well.THE ART OF MISDIRECTION BY APOLLO ROBINS (GENTLEMAN THIEF) Apollo Robins, considered as the greatest deception specialist in the world, highlights how peculiarly people behave when you steal something from them. He demonstrates through a hilarious example that it is our flawed perceptions that allow certain things to happen including theft.HOW I HELD MY BREATH FOR 17 MINUTES BY DAVID BLAINE (ILLUSIONIST) David Blain once held the world record of holding his breath for 17 minutes. In this highly personal talk, he explains how he accomplished this difficult task. He also describes what his work, which often involves death defying stunts, mean to him.THE HAPPY SECRET TO BETTER WORK BY SHAWN ACHOR (PSYCHOLOGIST) There is a popular belief that happiness is the direct outcome of hard word but Shawn Achor thinks otherwise. He claims that it is happiness which enhances our productivity in a humorous and quick speech.HOW TO SPOT A LIAR BY PAMELA MEYER (LIE DETECTOR) It is not easy to detect a lie to say the least. Pamela Meyer explains how trained professionals use different techniques to detect a liar. She also argues that honesty is always the best policy.THE POWER OF INTROVERTS BY SUSAN CAIN (QUIET REVOLUTIONARY) Being an introvert is becoming more and more difficult in socially connected modern societies. However, Susan Cain passionately defends introverts. She considers them a rare but highly valuable breed because they offer so many abilities and talents to the world. She also suggests that it is imperative to celebrate and respect introverts to get best out of them.THE PUZZLE OF MOTIVATION BY DAN PINK (CAREER ANALYST) Dan Pink argues that managers need to do much more than relying on traditional rewards to motivate their subordinates.INSIDE THE MIND OF A MASTER PROCRASTINATOR BY TIM URBAN (BLOGGER) Procrastinating is a dangerous but one of the most common habits in the world. Tim Urban urges us to identify all the things making us to procrastinate before it is too late in this funny talk.MY STROKE OF INSIGHT BY JILL BOLTE TAYLOR (NEUROANATOMIST) Jill Bolte Taylor suffered a massive stroke resulting in complete failure of her vital brain functions. This is her astonishing story as she reveals what she went through and how she eventually recovered.WHAT MAKES A GOOD LIFE? LESSONS FROM THE LONGEST STUDY ON HAPPINESS BY ROBERT WALDINGER (PSYCHIATRIST) Psychiatrist Robert Waldinger denounces common perceptions regarding happiness and health. In this engrossing talk, he presents centuries’ old wisdom and shares 3 important steps about how to build a happy and fulfilling life. He bases his arguments on the findings of Harvard’s 7 decades lo ng study on adult development.WHY WE DO WHAT WE DO BY TONY ROBINS (LIFE COACH) Tony Robins, a famous life coach, talks about motivation and explains the logic behind our actions.LOOKS ARENT EVERYTHING. BELIEVE ME, IM A MODEL BY CAMERON RUSSELL (FASHION MODEL) Cameron Russell is a beautiful underwear model. In this fearless talk, she asserts that she is not all about her looks. She also mockingly describes an industry which makes models look seductive at rather young age.10 THINGS YOU DIDNT KNOW ABOUT ORGASM BY MARY ROACH (WRITER) Marry Roach, the author of Bonk, makes some really weird yet shocking claims about orgasm, the ultimate sexual pleasure. Viewer discretion is obviously advised.HOW TO SPEAK SO THAT PEOPLE WANT TO LISTEN BY JULIAN TREASURE (SOUND CONSULTANT) There are many people who like to speak but nobody listens to them. If you are one of them, you must listen to this useful speech by Julian Treasure. He shares some insights and tips, helping you improve your speaking po wer and make others listen to you.THIS IS WHAT HAPPENS WHEN YOU REPLY TO SPAM EMAIL BY JAMES VEITCH (COMEDIAN/WRITER) You obviously delete a spam email on the first sight. Do you? James Veitch tells us what happens when you reply to such an email. He narrates his story when he had a long conversation with a spammer who offered him a deal of his life.THE POWER OF VULNERABILITY BY BRENÉ BROWN (VULNERABILITY RESEARCHER) Brené Brown explains how her research on human connections helped her better understand humanity and discover her true self in the process.HOW GREAT LEADERS INSPIRE ACTION BY SIMON SINEK (LEADERSHIP EXPERT) Simon Sinek illustrates his own model for inspirational leadership and gives examples of great leaders including Martin Luther King and Wright Brothers.YOUR BODY LANGUAGE MAY SHAPE WHO YOU ARE BY AMY CUDDY (SOCIAL PSYCHOLOGIST) People learn a lot about us from our body language. However, it can also reveal a lot about ourselves to us. Amy Cuddy argues that we can c onsiderably enhance our chances of success simply by making subtle changes to our body language such as posing confidently when we are least confident.DO SCHOOLS KILL CREATIVITY? BY KEN ROBINSON (AUTHOR/EDUCATOR) In the most popular TED talk ever, Ken Robinson says that it is imperative to create an education system which fosters creativity instead of curtailing it. It is a profound and entertaining talk highlighting the problems the education systems around the world entail and how to resolve them.

Yukio Mishimas The Sailor Who Fell from Grace with the...

Yukio Mishimas The Sailor Who Fell from Grace with the Sea - Existentialist Views On Death Cultures all over the world have different convictions surrounding the final, inevitable end for all humans - death. In the United States, and in most Westernized cultures we tend to view death as something that can be avoided through the use of medicine, artificial respiration machines, and the like. To us, death is not a simple passing, and usually, we do not accept it as a normal part of life. Death, to Westernized folk, is not celebrated, but is rather something to be feared, something that haunts us all in the back of our minds. However, this mentality is not held through all cultures -- in Mishimas The Sailor, a Japanese novel steeped†¦show more content†¦Many existentialists believe that religious, metaphysical, agnostic or atheistic convictions alter the true meaninglessness of the act, but that through understanding death as being meaningless, we actually add to the meaning in our own lives. If a human becomes capable of accepting courageously, as the boys did, the absolute certainty of his death, he grows more authentic and begins to fill his life with new meaning. In fact, there is a close correlation between the courage to face the unavoidablity of death, and then through that, to find a balanced view and perspective on their place in the living world. This idea is not just shown in existentialist literature like The Sailor, but is embedded within literature that we all grew up with. In many ways, a simple fairy tale can have numerous parallels with Mishimas ideologies. For example, in one fairy tale - the story of a chivalrous knight - a knight must go out into the woods on an agreed upon day to face the Green Knight, who represents death. Here, he has to let the mysterious knight cut off his head. As he goes into the forest, accepting his impending death, he meets a beautiful princess, and stays with her for three days. This hostess thrice attempts to seduce him - but to no avail. Bound by his chivalrous duties as a knight, the young man goes out into the woods to meet with

What is the English Translation of RSVP

Chances are, youve used the French abbreviation RSVP without even knowing its English translation. Commonly used for correspondence like wedding invitations and other formal occasions in the U.S. and U.K., RSVP stands for  rà ©pondez sil vous plaà ®t and is literally translated as  respond if you please.  It is used when the speaker doesnt know or wishes to show respect for another person.   Usage and Examples Though its a French acronym, RSVP is no longer used much in France, where its considered formal and very old-fashioned. The preferred expression is rà ©ponse souhaità ©e, usually followed by a date and/or a method. Alternatively, you can also use the abbreviation  SVP, which stands  for  sil vous plaà ®t  and means please in English. For example: Rà ©ponse souhaità ©e avant le 14 juillet.   Please respond by 14 July.Rà ©ponse souhaità ©e à   01.23.45.67.89.   Please respond by calling 01.23.45.67.89.Rà ©ponse souhaità ©e par mail.   Please respond by email. Use in English Oftentimes, people sending invitations will write please RSVP, rather than just using the abbreviation. Technically, this is incorrect because it means please please respond. But most people wont fault you for doing so. RSVP is also sometimes used in English as an informal verb: Mike is RSVPing by phone.I already RSVPed last week. Etiquette experts say that if you receive an  invitation with an RSVP, you should respond whether your answer is yes or no. When it says RSVP regrets only, you should respond if you do not plan to attend because a non-response is taken as an affirmative.

Silas Marner Major Themes Free Essays

Major Themes Class Silas Marner centers around two households, Marner’s cottage by the stone-pits and the Cass manor, the Red House. These two settings represent class extremes, and the people of Raveloe know it. The cottage is the ramshackle abode of the lowliest member of Raveloe society; the manor is a sprawling home filled with gentry and a location for dances. We will write a custom essay sample on Silas Marner Major Themes or any similar topic only for you Order Now Rather than set an impermeable boundary between these two worlds, Eliot stages many intersections between the two households. Dunstan Cass, who is a member of the moneyed class, enters Marner’s home looking for money. Silas Marner, lowly and miserable, raises a Squire’s granddaughter as his own child. Godfrey Cass, though he owns Marner’s cottage at the end of the novel, is actually in the weaver’s debt. These are just a few instances of the permeability of class boundaries in the novel. In Raveloe, strict boundaries of class do not necessarily lead to greater happiness among the higher classes. Indeed, those with money-or those who are supposed to have money-tend to be the most harried and corrupt characters, such as Dunstan, Godfrey, and even Silas before Eppie. The person most oppressed by circumstances in Silas Marner is perhaps Godfrey Cass, who finds himself at the ercy of a lower-class wife, who fails to have children of his own, and who ends up envying the bond of a lowly weaver and his daughter. Silas Marner and Eppie, on the other hand, though they do not have status or wealth, have power over the Casses and seem to enjoy unmitigated happiness. The Rainbow tavern and the church in Raveloe also serve as places where class differences are evident. The Rainbow becomes quite a different place when the â€Å"gentles† are having a dance; during these times (in Chapter Six, for instance), the lesser villagers, like Mr. Macey, reign over the Rainbow, telling stories all the while about the anded members of society. At the church, the important members of society sit in assigned seats at the front of the church while the rest of the villagers sit behind them and watch. In both these places, although everyone recognizes the status difference between the common villagers and the gentry, this difference does not seem to be a problem in Raveloe. The lower classes have not been fed the broth of revolt; they seem quite content. Meanwhile, the upper classes are not oppressive or cruel slave drivers like their factory- owning counterparts. In fact, the gentry rely upon the villagers to sincerely appreciate their mportance and value in the town. It is Mr. Macey, not Mr. Lammeter, who celebrates the history of the Warrens. And without the respectful, watching eyes of the villagers, the front-row seats in church would have less dignity. Thus, Silas Marner tends to represent class differences with historical accuracy. Eliot seems drawn to this pre-industrial era, when there was an easygoing class hierarchy in country towns. Compare the relatively class- indifferent respect that is shown in Raveloe to the horrible factory in the manufacturing town that Marner and Eppie visit in Chapter Twenty-One. The industrial world treats the lower classes as inhuman ogs in the factory wheels. In Raveloe’s trade-based society, meanwhile, each villager can play an important role in the success of the society. That is, the weaver is respected to some degree by the Squire if he weaves his linens well. Even so, one might reasonably argue that Eliot’s idyllic depiction of happy peasants romanticizes the difficulties of the class differences in nineteenth-century England. Myth and Folk lore Many critics of the novel fault its unrealistic situations and conclusions. They point out that Marner’s conversion from a miserable old misanthrope to a loving father happens too quickly, and they argue that the end of the ovel has too much poetic justice, with every character getting a just reward. These critics hold the novel to a standard of realism that others see as inappropriate to Eliot’s goals in Silas Marner . Defenders of the novel argue that is is more like a fable, operating through the moral logic of a fairy tale in order to accomplish goals beyond merely representing reality. In fables, ballads, myths and fairy tales, sudden transformations, inexplicable coincidences and other such unrealistic plot devices are part of the magic. Novels need not read like documentaries. Silas Marner is a work of fantasy as much as it represents a deeper eality. While the plot reflects the novel’s mythic character, there is also explicit reference to myth and l egend throughout the novel. Weaving itself is a classic emblem of myths across cultures (see the Mythology and Weaving web site). Certainly Eliot was well aware of this emblem when she chose her protagonist and the activity of weaving. The story also has a strong Biblical undercurrent, recalling especially the stories of Job, King David, the expulsion from Eden, and Cain and Abel. And the author of Silas Marner expects readers to understand its many references to ancient mythology including the Fates and Arachne (a weaver ransformed into a spider–note the profusion of insect imagery describing Marner). The hearth, where Eppie is suddenly found, is an especially powerful image in Roman myth. Myth and superstition are active patterns in the village. Mr. Macey tells ghost stories about the Warrens and predicts the future. The villagers look with curiosity on wanderers such as Marner, perceiving that such persons belong to a separate, magical race with powers to heal or harm. The se patterns contribute to the folkloric character of the work. Even while Silas Marner satirizes the superstitions of the villagers and offers a fairly realistic explanation or every â€Å"miracle† in it, the novel engages the mysteries of fate and love that characterize legendary literature. Memory George Eliot and William Wordsworth have a special affinity. In Silas Marner , more perhaps than in any of her other works, this affinity provides the root of the novel. Eliot even facetiously wrote, in a letter to her publisher, that she â€Å"should not have believed that any one would have been interested in [the novel] but myself (since William Wordsworth is dead). † Eliot uses poetry from Wordsworth as her epigraph, she quotes and echoes his language throughout the work, and she centers the redemption of her rotagonist on one of Wordsworth’s favorite themes: memory. For Eliot and for Wordsworth, memory is not simply about â€Å"remembering† in the everyda y sense; it is about the profound experience of owning one’s own history, of embodying one’s past. For example, in Silas Marner’s redemption after finding Eppie, the first thing he thinks about is his long-lost baby sister, someone he has not thought about for at least fifteen years. In fact, Eppie’s name was also his mother’s name and his sister’s name. Eppie does not merely allow Marner to move forward out of the meaningless cycle of weaving and mourning in which he is trapped at the time of er arrival, but she also allows Marner to recover elements of his own past. Many other motives are connected with memory. Marner’s herb gathering, for instance, is something he learned from his mother, which he had forgotten until Eppie arrived. His healing process requires backward reaches into the positive, meaningful elements of his past. In the presence of Eppie, Marner’s memory propels him to a richer future. George Eliot’s ow n memory contributed to key elements of the novel. In a letter, Eliot writes that the novel unfolded â€Å"from the merest millet-seed of thought. † This little seed was her recollection f a stooped, old weaver walking along in the Midlands whom she happened to see one day long before she began the work. Eliot’s enrichment of this scrap of her memory is much like the process of remembering in the novel. From a remembered gesture-such as gathering herbs with one’s mother- one can unfold an entire horizon of value pertinent to the present. Memory, for both Eliot and her characters, is active and creative, more than a passive â€Å"storehouse† of knowledge and experience. In remembering we deepen our present life. One way to create the new is to refashion and reinterpret what we have recovered from old times and old meanings. How to cite Silas Marner Major Themes, Papers

Importance of IT for Woolworth Samples †MyAssignmenthelp.com

Question: Discuss about the Importance of IT for Woolworth. Answer: Introduction: Woolworth limited is the company that is located in Australia and headquartered at Sydney. It is the supermarket that operates in retail industry of Australia and also considered as the leading firm in the industry. This is because the company has great market share in the industry. It owns around 3000 stores all over Australia and New Zealand. In terms of technology, the company always remains number one amongst all the other competitors (Applegate, Austin and McFarlan, 2007). This is because the company tries to update its processes with the latest technologies so as to attain the competitive advantage in this field. The major example of Woolworths being technological active is its online business. This website of the company provides the facilities to the customers in order to buy the products online and get it on the doorsteps. There is a need of more technological improvement and involvement of IT in all the process of the company because involvement of IT results in reduction o f human efforts and thus helps the company to get the output soon and efficiently. Importance of IT for Woolworth: The major problem that the company is facing is in regard to the online business of the company. It has been identified by the company that the online platform o the company does not have the capability and the functionality to support the customers and also dies not have any capability to plan the growth (Bass, 2007). The company wants the platform that allows the firm to enhance its functionality and the online business. It is very important for the company to implement the IT tools in one or the other function of the business, the first areas where the implementation is important is customers service. As Woolworth is the firm that is customer oriented so it is very much important for the company to serve the customer with the products along with provision of great service after purchase. That can be given by the online portals only. There is much other process where the IT is important for the company. One of them is the customer relationship management. Implementation of IT tools in such a process results in enhancing the customer relationship. Promotion management is one of the fields where the IT tools tea very much important (Brenner, Zarnekow and Wittig, 2012). The online tools of promotion provide the companies a great chance to reach the masses with low cost. IT tools requirements: Implementation of the software and the technology in the organization process requires the organization to take some of the steps in order to implement the software. Some of the pre-requisite are discussed below: Planning: It is the first step to any new process. Planning is the process that results in making the blueprint of the whole activities sequentially in order to achieve the objective, in case of implementation of the IT tool, the planning is done in order to design the software, the requirement of hardware etc. Cost: Cost is the major part of this whole process of software implementation. The cost that is involved in this field is related to hiring and training cost, designing cost, installation cost etc. Installation: Installation is the part that allows the company like Woolworth to install the program in the functions where it is required (Dos Santos, 2011). There are many projects in Woolworth that has been implemented such collaboration with Olympics, project galaxy etc. Training: Training is the stage where the employees of the organization are being trained in order to use the installed program very efficiently. Training is important because the employees are very much new to the software that has been introduced to them (Buhalis and Law, 2008). Thus, training session needs to be conducted in order to train the employees for the same. Employees not only improve their ability professionally by training but also have the capability to develop themselves at individual level. IT usage in Woolworths: There are many processes and functions where the company has incorporated new technologies. Some of them are discussed below: Project galaxy: Project galaxy is about introducing the new SAP system. This system is regarding the improvement of the customer relationship management. Other than this field this SAP is also related to the performance reporting, ordering processes and buying. This project has different aspects of promotion management as well (Celuch, Murphy and Callaway, 2007). This is the new online portal and its training is provided to the people or the employees of the company. This project was the final part of the project of technological up gradation that was started in 1999. The project name was project refresh. This project focuses on restructuring the whole business of the company. Olympic software: It is software that allows the company keeps the track records of the sales of the company. As the company was facing the challenge of online business and wants to enhance the same so it is very much important for the company to implement the changes in its online portal. Introduction of chrome technology: it has been identified that the windows software of the company has been replaced by the new Google Chrome technology. Around 85% of the Woolworths devices are using this technology and makes the price easier for the people. The company has announced that for 12months, it is going to be transitioned into a chrome technology. This replacement by the company is done because that company wants to be updated in very latest technology and facilitates to their employees with the same (Davenport, 2013). Several changes have been made in the portal and the online processes that have been used such as, replacement of Microsoft email from the Gmail that provides more facilities to collaborate and connect with each other. Chrome boxes have been introduced by the company that allow the firm for video conferencing etc. implementation of the Google devices in the company is possible because of the web based service of citrix. This is also a tool of IT that helps in installation part of the new software program. Woolworth is amongst the first companies which have installed the Google Apps. Project mercury: Project mercury is the supply chain development program of the company. This program looks at many processes such as what are the thing and the products ordered from the vendors, how it reached to the distribution and so on. Benefits of IT for Woolworth: Increase the sales: It has been analyzed that after using the IT tools the sales of the company has been increased. This is because these IT tools improve the efficiency of the process and the functions of the company. Sales of the company depend on the interaction between the customers and the employees or the company (Farkas, 2007). As Woolworth is the firm that has improved its customers service relationship by implementing the IT tool, and providing the services to the customers online helps the customers to make good relation with the company and vice versa. Reduction of the cost: Most of the human work id replaced by the technology and thus this makes the work more efficient and faster. This results in reduction of the cost and the elimination of the non-value added functions. Removal of such activities also reduces the cost of whole process and the function. Individual development of the employees: As the new programs have been installed in the company so the company focuses on train the employees for the same. This makes the employees more developed in regard with the technology. This not only develops the professional knowledge of the employees but also develop them individually (Kohli and Grover,2008). Easy monitoring of the processes: Online portal allow the company to keep the record. It replaces all the prior practices that are being dine on the spreadsheet. The new software helps in storing the data automatically about the order, store products etc. Risk associated with the IT tools: Data protection: As discussed that Woolworth is the company that is suing the latest technologies in all its process. Changing or replacing the old process requires the new process to be installed and transferring of data from old to new. This may ruin the security of the data and the data may be leaked. This is because to install the new program the company depends on third party firm and has to provide all the details about the company to that third party which may not be so much secured (Li, Peters, Richardson and Weidenmier Watson, 2012). Privacy: Privacy is the risks in terms of customers. If the customers shop online from Woolworth, they save their personal details and made their account on the portal. This portal then automatically accesses their details. This develops the issue of privacy. Maintenance and monitoring of It tools: Monitoring means evaluating the IT tools to check whether it is functioning according to the plan or not and maintenance means making the required changes in the tools. Monitoring requires a sequential process to be conducted I order to evaluate the tools (Rogsch and Klingsch, 2012). This helps in identifying the deviation and drawbacks in the IT tools. Any deviation if identified is corrected at the same time. In case of Woolworth, the company is very much focused in the monitoring process. It can be identified by the fact that the company has replaced its windows with the Google chrome functions so as to make their process more efficient and easy to deal with (Turban, Leidner, McLean and Wetherbe, 2008). Monitoring also help in reducing the risks associated with the IT tools in the company. If the audit of the IT tools and the team is regularly conducted than any of the threat can be detected and the corrective actions can be made over it. Conclusion: This study helps in analyzing the involvement of information technology in business. The business that has been chosen in the study is Woolworth. It has been analyzed that Woolworth has introduced the IT tool in almost all the processes on order to introduce the human efforts and make their process more efficient and faster (Riel and Becker, 2008). There are many requirements that need to be considered before implementation of any IT tool. These requirements re training, installing, cost of the installation etc. there are some risk also associated with the use of IT tools such as security of the data, privacy and other similar threats. Thus, monitoring of these tools is necessary to detect the threat at early stage so that it can remove at the same time. References: Applegate, L.M., Austin, R.D. and McFarlan, F.W., 2007.Corporate information strategy and management: text and cases. Boston: McGraw-Hill/Irwin. Bass, L., 2007.Software architecture in practice. Pearson Education India. Brenner, W., Zarnekow, R. and Wittig, H., 2012.Intelligent software agents: foundations and applications. Springer Science Business Media. Buhalis, D. and Law, R., 2008. Progress in information technology and tourism management: 20 years on and 10 years after the InternetThe state of eTourism research.Tourism management,29(4), pp.609-623. Celuch, K., Murphy, G.B. and Callaway, S.K., 2007. More bang for your buck: Small firms and the importance of aligned information technology capabilities and strategic flexibility.The Journal of High Technology Management Research,17(2), pp.187-197. Davenport, T.H., 2013.Process innovation: reengineering work through information technology. Harvard Business Press. Dos Santos, M.A., 2011. Minimizing the business impact on the natural environment: A case study of Woolworths South Africa.European Business Review,23(4), pp.384-391. Farkas, M.G., 2007.Social software in libraries: building collaboration, communication, and community online. Information Today, Inc.. Kohli, R. and Grover, V., 2008. Business value of IT: An essay on expanding research directions to keep up with the times.Journal of the association for information systems,9(1), p.23. Li, C., Peters, G.F., Richardson, V.J. and Weidenmier Watson, M., 2012. The consequences of information technology control weaknesses on management information systems: The case of sarbanes-oxley internal control reports.Mis Quarterly,36(1). Riel, M. and Becker, H.J., 2008. Characteristics of teacher leaders for information and communication technology.International handbook of information technology in primary and secondary education, pp.397-417. Rogsch, C. and Klingsch, W., 2012. Basics of Software-Tools for Pedestrian MovementIdentification and Results.Fire technology,48(1), pp.105-125. Turban, E., Leidner, D., McLean, E. and Wetherbe, J., 2008.Information technology for management, (With CD). John Wiley Sons.

Prejudice free essay sample

Prejudice by A. M., Milton, MA Prejudice. What do you think of when you see or hear this word? Websters Dictionary defines prejudice as a judgment or opinion formed without knowing the facts, or hatred and fear of other races, creeds, or nations. I have experienced many prejudicial encounters during my life that have led me to agree with the second part more than the first. Although none of them were directed toward me, but at my friends, who are of different ethnic backgrounds, religions, and sexual orientations, I still took offense. No one should ever have to become the center of prejudicial comments or actions because of their differences. This has been a serious problem in our society since the start of this nation. It remains so today, and will continue if we dont begin to correct it now. This problem must be recognized and addressed as soon as possible in order to protect the rights of every human being, no matter what their religion, color, sexual preference or background. We will write a custom essay sample on Prejudice or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Everyone was created equal and they should be treated as such. Prejudice makes people feel inferior and less of a person. They begin to feel that because they are different, they are doing something wrong. No one should have to feel that way. There really is only one solution to this problem: we must try to educate people about other races, nations, religions and sexual orientations. It may be a tough job, but if enough people are willing to at least try, we may be able to change things even a little. Every bit will help. It may be too late to change the minds and opinions of adults who have already made up their minds, but if we teach young children, we can affect them before they, too, become prejudiced. I believe that if we begin now, and try, we can change the future for the better. It may be a hard job, but if we are willing to try, thats a step in the right direction.

Fluorine essays

Fluorine essays Fluorine is in many of the items we use everyday, such as water, toothpaste, and air conditioners. The name fluorine came from the Latin word fluo, which means, flowing. Fluorine is the 13th or 14th most abundant element on earth. It is classified as a halogen on the periodic chart of elements; it has the chemical symbol of F. Its a greenish-yellow gas, found in the mineral fluorite and the gas reacts with almost all organic and non-organic objects on earth, this classifies it as the most reactive non-metallic element on earth. Fluorine, is the most powerful oxidizer known on earth, and at the same atmospheric temperature, is about 1.3 times as heavy as air. Fluorine has nine protons and ten neutrons in the nucleus and nine electrons dispersed in two electron clouds. On the periodic table, its atomic number is nine. It is located in the second row, in the 17th group, the halogen family. The word halogen means, salt former and so consequently, all compounds containing halogens are considered salts. Halogens, at room temperature, appear in three states of matter. Iodine and astatine appear as solids, fluorine and chlorine appear as gases, and bromine appears as a liquid. All of the halogens have 7 electrons in there outer shell, giving them an oxidation number of negative one. Fluorine has a very pungent odor. It may explode on contact with water, and may release toxic, corrosive, explosive, and/or flammable gases. Fluorine can also react, when exposed to heat. It is harmful, and may, if inhaled it is potentially fatal. This strong oxidizer element can cause skin irritation, eye irritation that is potentially severe, and potentially severe respiratory irritation. Inhaling fluorine even for a short time can cause chest pain. It can cause kidney and liver damage; severe if exposed for long enough. Fluorine, when inhaled can cause death, and can even color your skin blue. E ...

Business Plan Essay Example | Topics and Well Written Essays - 750 words - 1

Business Plan - Essay Example According to Wert (2009), â€Å"carnival’s generic strategy is best described as a blend of low-cost and differentiation.† This is like arguing that the company does not put all its eggs in one basket. Rather, it distributes the available generic strategies prudently to ensure that wider scopes of customer needs are met. By low cost strategy, the company masters in winning the hearts of as many clients with little economic standing as possible. For the high class who would prefer segregated forms of products and services, the company caters for this through the differentiation generic strategy. Scope of Generic Strategy Interestingly, the types of generic strategies identified earlier can be broken further down into whether they are implemented with a broad or narrow focus. Porter explains that the measure of either a broad or narrow focus constitutes the scope of the generic strategy. With reference to the generic strategies blended by Carnival Corporation (which are l ow cost and differentiation), the diagram below may give a representation of the different scopes available to Carnival Corporation. Source: Mind Tools (2012). ... It is not surprising that the current ratio, quick ratio and cash per share are all quoted as low with values of 0.215, 0.154 and 0 respectively (Covestor, 2012). The debt/equity, interest coverage ratio and book value per share are all quoted as average with values of 0.621, 1.17 and 0 respectively (Covestor, 2012). The second way by which the company implements cost leadership is by â€Å"increasing market share through charging lower prices, while still making a reasonable profit on each sale because you've reduced costs† Mind Tools, 2012). Differentiation involves making your products or services different from and more attractive those of your competitors. With reference to the product differentiation broad generic strategy, the company plays the game more to the implication of the name of strategy where by Carnival Corporation makes their products and services different from competitors in terms of the product quality, packaging appearance and attitude towards work. In t he bid to stand out tall in the industry, the company ensures that it trades not just product but quality service to its customers. This way, the company becomes the preferred destination for customers if the customers know they would even have to pay the same low price somewhere else for the same set of product delivery. Primary Competitors Indeed the Management Study Guide (2012) notes that one crutial area of competive analysis for any company is â€Å"identifying present as well as potential competitors. As far as the cruise ship operation industry is concerned, Carnival Corporation has a number of key competitors. These companies are described as key competitors because they trade in the same kind of business as

How Does Amazon.Com Use Their Digital Essay Example | Topics and Well Written Essays - 2000 words

How Does Amazon.Com Use Their Digital - Essay Example The success of Amazon.com has been highly related to its strategy. Reference should be primarily made to the product to which Amazon.com was initially related: books. After reviewing the selling potentials of this product, Bezos came to the assumption that books had an important advantage compared to other products: they could attract the interest of buyers under the terms that ‘they are appropriately presented through the website’ (Schneider 2011, p.45). Also, due to their size, ‘books are difficult to be held in stock at high numbers’ (Schneider 2011, p.45). Even a quite large bookshop cannot stock more than 200,000 books (Schneider 2011). Being able to offer to customers a high range of choices in regard to the particular product has been a distinctive characteristic of Amazon.com (Schneider 2011). The potentials of Amazon.com to secure a high range of available titles for its customers have highly enhanced the firm’s performance. In other words, t he success of Amazon has been secured by focusing on the type and range of product offered to the public. In addition, the emphasis has been given on the marketing tool used for the promotion of this product to the market. When Amazon.com appeared, the Internet was considered as a quite promising tool of communication. For contemporary management theory, the behavior of organizations is considered as influenced by a variety of factors, related to different scientific fields, such as ‘psychology, economics, and sociology’.... The strategic choices of Bezos have been proved quite effective; within just 8 years the firm managed to achieve a profit of $5 billion (case study). By 2008, the firm’s customers reached the 76 million (case study). The firm’s practice to emphasize on ‘low price, convenience and variety of merchandise’ (case study) has highly contributed in the rapid growth of the organization. 2.2 Evaluation of Amazon’s strategy using the literature The success of Amazon.com has been highly related to its strategy. Reference should be primarily made to the product to which Amazon.com was initially related: books. After reviewing the selling potentials of this product, Bezos, came to the assumption that books had an important advantage compared to other products: they could attract the interest of buyers under the terms that ‘they are appropriately presented through the website’ (Schneider 2011, p.45). Also, due to their size, ‘books are difficult to be held in stock at high numbers’ (Schneider 2011, p.45). Even a quite large bookshop cannot stock more than 200,000 books (Schneider 2011). Being able to offer to customers a high range of choices in regard to the particular product has been a distinctive characteristic of Amazon.com (Schneider 2011). The potentials of Amazon.com to secure a high range of available titles for its customers have highly enhanced the firm’s performance (Schneider 2011). In other words, the success of Amazon has been secured by focusing on the type and range of product offered to the public. In addition, emphasis has been given on the marketing tool used for the promotion of this product to the market. When Amazon.com appeared, Internet was considered as a quite promising tool of communication. The value of Internet for

Dunkin Donuts Target Market Demographic Segmentation

Dunkin Donuts Target Market Demographic Segmentation Dunkins Donut is Americas favorite food and all-day stop for coffee and baked goods. It is a leading retailer of hot and iced regular coffee by the cup in America and it also the largest coffee and baked goods chain in the world. The original Dunkins Donuts was a single cup of coffee with a donut. Now Dunkins Donut offers a wide range of coffee or coffee related beverages, baked goods and an expanding all day Oven Toasted menu. But they still use their original proprietary coffee blend recipe established by its founder (Franchise Update Media Group 2010). Throughout Dunkin Donuts Companys planning, they always keep the customers interests in mind. They frequently refer to their mission statement which is increase customer satisfaction and loyalty by providing the fastest and most accurate service, the freshest products in the friendliest and cleanest environment. They accomplish this through teamwork, communication, honesty, fun and sharing experiences as they all grow together (Riverside Management 2006). Today, this philosophy still holds true and it is the foundation that has enabled Dunkin Donuts to grow into Americas favorite everyday, all-day stop for coffee and baked goods (Dunkin Donuts 2009). Consumer Decision Process Consumer behavior looks at the many reasons why people buy things and later dispose of them. Diagram 1 is showing about consumer will go through distinct buying phases when they purchase products (Tanner, J. et al [No Date]) Dunkin Donuts has marketed itself as selling coffee for people on the go and their slogan is America runs on Dunkin. Dunkin Donuts coffee is what people drink on the way to work while on the car or on the subway (MightyStudents.com 2010). When people rush the time go to work but hungry, they will go to Dunkin Donuts because Dunkin Donuts easy take away and replenishing the energy of them. When consumer needs to buy something, they will do something information search and make automatic purchase decisions. It is because Dunkin Donuts coffee is a low-involvement product and it carries a low risk of failure and has a low price tag for a specific individual or group making the decision (Tanner, J. et al [No Date]). Consumer will receive the information of Dunkin Donuts from neighbors, colleagues, friend or advertisements. The outputs of information processing are the belief, attitude that shape decisions and the intentions that predispose certain actions. In beverage, consumers have many choices to choose which one coffee brand they want. The logo of Dunkin Donuts is pink and orange colour and these colour is memorable everywhere and also has a small cup of hot coffee (CBS Interactive 2010). The price of Dunkin Donuts coffee is less expensive pastry and beverage offerings are made to attract a fast on the move crowd (MightyStudents.com 2010). In beverage industry, Dunkin Donuts coffee will face many competitors and their largest competitor is Starbucks coffee. Consumer still will choose Dunkin Donuts coffee because they have good service for their customer. Besides that, Dunkin Donuts coffee has a reputation for brewing high quality coffee. It is because they use 100% Arabica coffee beans and has its own coffee specifications, which are recognized by the industry as a superior grade of coffee however Dunkin Donuts coffee still is less expenses for consumer (Alex Compton 2007). Finally, consumer will decide whether Dunkin Donuts coffee their purchased is everything it was cracked up to be. If not, they will like to suffer whats called post-purchase dissonance, so they will rethink their decision after purchasing products and wonder (Tanner, J. et al [No Date]). Dunkin Donuts need to try the prevent buyers remorse, so they have a customer service to help their customer to solve their problem. The customer service also will receive any suggestion from their customer and get the new idea to strengthen their business. In conclusion, consumer decision process does not end when a purchase has been made. The most important of all from a marketing viewpoint is whether the consumer will buy the selected brand again on a later purchase occasion (Baker, M.J. 1999, -). Consumer Buying Influences of Dunkin Donuts Consumers buying is influenced by four major psychological factors that are perception, learning, motivation and attitudes. Perception Perception is a process that begins with consumer exposure and attention to marketing stimuli and ends with consumer interpretation. Diagram 2 is showing about the nature of perception. Stimuli Exposure Attention Interpretation Memory Purchase Consumption Decision In Asia countries when people heard about Dunkin Donuts, they just know Dunkin Donuts is selling donuts. It is the donuts word will let them link to this beverage food main product is donuts not the coffee. But expect Asia country, they will know the Dunkin Donuts main product is coffee. This is why they need communication to reach consumers first and resulting in activating one or more senses, therefore consumer exposure is the start of preliminary processing. Dunkin Donuts coffee is well-known for their advertising and become popular culture references (WorldLingo Translations LLC 2010). Dunkin Donuts will through different ways to promote their coffee such as billboards, television adverts, magazines, sides of bus and the others. It is because they need to generate increased consumption their coffee. For example, Dunkin Donuts use the bus advertising to promote their coffee. They choose this advertising because it is large advertisement areas, novelty interest, high mobility and it can available for corporate hire (Bus Advertising 2006). Nowadays, most people live in an environment that is filled with sensory stimuli but their capacity to handle this information is limited (OpenLearningWorld 2010). So, Dunkin Donuts try to exploit that situation to their advantage before to leave an impact in their consumer (Himansu, S.M. 2009). It is why Dunkin Donuts have their own graphic logo and their shows a tall coffee cup and hot pink and orange colour company name. These two colour are energetic, dynamic and fast, consumer will easy pay attention in their coffee when consumer see these two colour (Logo Design Works 2010). On the other hand, the often situation, condition, environment or the surrounding of the consumer have an effect on its attention of certain stimuli. In America, Dunkin Donuts consumption object type is office worker and normal worker. So, Dunkin Donuts stores with limited seating as well as its less expensive pastry and beverage offerings are made to attract a fast, on the move crowd (MightyStudents.com 2010). When consumer rush the time go to work, then they remind Dunkin Donuts coffee and go to buy it. Interpretation is Dunkin Donuts coffees message which to attention the attracted and further analyses in terms of categories of meaning stored in memory (Lombard, A. 2007). Dunkin Donuts and their coffee are symbolic value for consumer and they will attempt to preserve or enhance Dunkin Donuts coffee. Hence, product and service image is very important for Dunkin Donuts in their business. Motivation In the motivation theory, we can use Abraham Maslows Hierarchy for Dunkin Donuts coffee because this theory is driven by the existence of unsatisfied needs. Through about Maslows theory, Dunkin Donuts coffee is belong to physiological needs. Food and water are very important for all of people and Dunkin Donuts is providing coffee and donut to consumer. Therefore, they can get the energy from Dunkin Donuts coffee and carry on their activity. Figure 3 is an advertisement which is cognitive preservation motive in McGuires psychological motives and it is the need for objectification of consumer. In this advertisement have a person who wear Dunkin Donuts coffee cup and run on the ways. This action is mating about Dunkin Donuts slogan and promotes their coffee, then can strengthen consumer impression Learning, Memory and Retrieval Learning is a behavioral modification that occurs through experience or conditioning and it included with thinking, conditioning and modeling (IBS Center for Management Research 2010). Advertising is a method which will be use by all of business because advertising will easy let consumer to remember their product. Consumer will easy pay attention for this advertisement because this advertisement is colourful and quite especial, then they will want know what is the mean about the America Runs on Dunkin. After that, consumer will start to analysis the product is good or not. They will use different method to measure the value of the product with other same type product. After that, consumer will remember Dunkin Donuts coffee in their mind. When consumer see people running, they will quickly association Dunkin Donuts slogan then they will got desire need to drink the coffee and go to buy. Attitudes Consumer attitudes are composite of a consumers beliefs, feeling and behavioral intentions toward some object. All of them are viewed together since they are highly interdependent and together represent forces that influence how the consumer will react to the object (Lars Perner 2010). Consumer belief Dunkin Donuts coffee can come from newspapers, television, listening radio, internet and cognitive process. America is a busy country and Dunkin Donuts coffee is what you drink when you are on the go, so consumer will go to buy Dunkin Donuts coffee when they rush their time to work or else. After consumers consume Dunkin Donuts coffee, they will get some feeling with this coffee. They will think why Dunkin Donuts coffee is so nice and the price also cheap. In addition, the advertising and another consumer comment, it can reinforce the Dunkin Donuts coffee image. Finally, they will choose Dunkin Donuts coffee because they got the affirmation from Dunkin Donuts coffee. Consumer Environment of Dunkin Donuts Culture and Subculture America is a coffee culture and American need drink coffee every morning before they start their work. Besides that, America is freedom country because all of national of America is very recognition of personal freedom. In consumption, they got entitlement to choose anything they want or need. In order to suitable this culture, Dunkin Donuts coffee given their customer many choice in their menu. Dunkin Donuts not only have different type of coffee, they also have different type of donuts, fancies, munchkins and sticks. Therefore, consumer got many different choices to choose when they need to consumption in Dunkin Donuts. Group Age group can be analyzed as subculture because they often have distinctive values and behaviors. American teenage population has been gaining affluence and fluctuating in size (Peter, J.P., et al 1999, pg304). Dunkin Donuts coffee will be flourishing in teen market because price of them very cheap but high quality. It is because its easy, filling and convenient. Nowadays in America, teenagers parent is busy in their work and they not more extra time to prepare home-cooking meal for them. Teenager also the limited budget and Dunkin Donuts is less expensive then they got the consume power. Lifestyle America is a busy country, so for the most part they want their food to be quick, convenient and cheap. Americans like thing that are fast and easy, requiring minimal personal or economic sacrifice, regardless of whether they buy it at supermarket or fast food franchise (The Kerr Center, 2010). Dunkin Donuts coffee is let people drink on the way to work, while on the car or on the subway, so Dunkin Donuts coffee is what you drink when you are on the go. Hence, Dunkin Donuts stores with limited seating as well as its less expensive pastry and beverage offerings are made to attract a fast, on the move crowd (MightyStudents.com 2010). PEST Analysis of Dunkin Donuts (P)olitical Americas government will establish Environment Protection Agency to charge with protecting human health and the environment (KOSMIXTM CORPORATION 2010). Dunkin Donuts unveiled its first LEED certified restaurant in Florida and LEED is recognized as the standard for green construction in America. LEED features are energy-efficient insulated concrete foam walls to reduce air conditioning, energy-efficient lighting, including motion sensors for restrooms and offices. They also identifying designated areas within the restaurant for storage/collection of recyclable materials. It is because they want going to do it in a way that is environmentally friendly for the people who live and work in America (DD IP Holder LLC 2010). (E)conomic America has an advanced industrial economy that is highly mechanized and the gross national product is the largest in the world. They more than meet its own economic needs and is the worlds leading exporter of food. The vast majority of businesses in America are clustered within the service industry, especially fast food business (Advameg Inc 2010). Therefore, Dunkin Donuts coffee in America will face many competitors such as McDonald, Starbucks and the other. It is because they marketing strategy are similar and all of them are attach importance to their service attitude and speed. (S)ocial The social classes for consumer analysis are upper Americans (14%), middle class (32%), working class (38%) and lower Americans (16%). Working Americans are family folk depending heavily on relatives for economic and emotional support (Peter, J.P., et al 1999, pg318). Dunkin Donuts coffee is what you drink when you are on the go, so they can save many times to do another things. It also is high quality but low cost of pastry and beverage offering are made to attract a fast on the crowd (MightyStudents.com 2010). Hence, all of American social class can consume. (T)echnological America is a technologically advanced country and it becomes an opportunity for Dunkin Donuts coffee in their business. Therefore, Dunkin Donuts coffee should always look forward to develop and improve its technological facilities in order to differentiate themselves in their use of technology. Dunkin Donuts unveiled Dunkin Run, an interactive Website and iPhone application the chain and it will enable customers to solicit and place Dunkin Donuts group orders in just a few clicks with unprecedented ease, speed, accuracy and fun. Consumers can a group to order with www.DunkinRun.com through their computer or mobile device to view the Dunkin Donuts coffee menu. All Dunkin Donuts core coffee, foods and beverages are presented using interactive product images to make personalizing an order all of them is simple and fun (Stagnito Media 2010). Global In global, many country people such as Asian will not consume on Dunkin Donuts. It is because in their first image Dunkin Donuts is selling donuts, so they will not want to consume. They prefer like to drink tea, Nescafe, Milo and others. Marketing Mix of Dunkin Donuts Dunkin Donuts adopted marketing strategies in four main areas, namely product, price, promotion, and place in America market. Table 1 is showing about Marketing Mix of Dunkin Donuts coffee in America. Product Dunkin Donuts is the largest coffee and baked goods chain in the world. They use high quality of their coffee and they have many choice can let their customer to choose. Starbucks is the largest competitor for Dunkin Donuts in the beverage business. Price In price, Dunkin Donuts is less expenses and their customer base is middle class people. Therefore, most of people can consume it. Promotion In promotion, they offer a holiday coupon in the month of December and they have their own logo and slogan. Besides that, they will prepare set lunch for their customer. Their other promotion method: television, newspaper, website, and the others. Place Dunkin Donuts is LEED certified restaurant and their stores is limited seating. STP Statement Market Segmentation As of 2009, America claimed 307,006,550 inhabitants within the area of 79.6 sq.km (US Census Bureau 2010). Besides that, America is a very urbanized population with 81% residing in cities. Dunkin Donuts key market segments are student, worker, kids and families. Location of Dunkin Donuts is restaurant outlet in the shopping mall at orchard road. Targeting Characteristics of target consumer for Dunkin Donuts coffee have three characteristics and it is age 18-25 years old, age 25 years old above and family. Table 3 is showing about characteristics of target consumer. Characteristics of target consumer Reasons for targeting: Age 18-25 years old This entire group is teenager student and young worker and they are limited budget Age 25 years old above They are heavy restaurant user group due to busy working lifestyles and they have relatively high incomes and are more flexible in their budgets. Businessman This group do not perceive Dunkin Donuts coffee is a luxury food and it is easy take away food when they rush the time go to work. Positioning Dunkin Donuts is positioning itself as a brand of choice nationally and internationally. The companys philosophy is make and serve the freshest, most delicious coffee and donuts quickly and courteously in modern, well-merchandised stores (DD IP Holder LLC, 2010). This philosophy enabled Dunkin Donuts coffee to grow into Americas favorite everyday and all day stop for coffee and baked good. It is leading retailer of hot and iced regular coffee by the cup in America and the largest coffee and baked goods chain in the world (Dunkin Donuts 2009). Today, more than 50% of Americans consume coffee on a daily basis and drink an average of 3 cups per day. Dunkin Donuts coffee is the most popular coffee franchise in America and helps to support this habit by serving nearly 1 billion cups coffee each year (Natural Bias 2009). Branding In Asia countries, when people heard about Dunkin Donuts, they just know Dunkin Donuts is selling donuts. It is because this brand calls Dunkin Donuts and the donuts word will let them link to this beverage food main product is donuts not the coffee. Dunkin Donuts brand has traditionally stood for hot coffee. Today, Dunkin Donuts is a global conglomerate that houses its own brand as well as quick service restaurant brands Baskin Robbins and Togos (Brand Channel 2010). It operates as a quick service restaurant franchiser in the coffee, bakery and ice-cream segments in the America and internationally (Bloomberg L.P 2010). In addition, their internal compass points toward their core values of honesty, transparency, humility, integrity, respect, fairness and responsibility (DD IP Holder LLC 2010). Hence, Dunkin Donuts franchiser boats high brand awareness and it ranked the first in customer loyalty in the coffee category in the Brand Keys Customer Loyalty Engagement Index (AllBusiness 2009). Conclusion As a conclusion, with the launching of Starbucks, they are opening a new window towards a better future for their customer and also the company. This is why Starbucks can be leading the world in the America fast coffee market. On the other hand, Dunkin Donuts coffee has used their consumer information to determine the market trend and new ways to grow their company. This is why Dunkin Donuts will be in a better position to target their products and services at them.

An African American Fight for Respect Essay

For thousands of years women have been fighting for many things, one of the most important being respect. Some people may think respect for a woman is simply holding the door for her as she walks through, pulling her chair out for her before she is seated, or maybe just standing when she leaves the table; but respect is so much more than that. Respect is a feeling of deep admiration for someone elicited by their abilities, qualities, or achievements. Respect is a feeling that cannot just be given to someone, it is a feeling that must be earned, fought for, or rewarded. For the African American woman, respect did not come by so easily no matter how hard they fought or even if they earned it. Examples of the African American woman fighting for her respect, has once upon a time been one of the many themes during all literary periods. The two works that I chose have the similar theme of respect. The literary pieces are â€Å"Sweat† by Zora Neale Hurston and â€Å"The Color Purple† by Alice Walker. These two works show the same theme of respect for black women and the struggle for it from men. Though both stories have comparisons that could go on for days, they just as well have their differences by the way the handle the theme of respect. Alice Walker has been writing stories and poetry for many years. As a graduate of Spelman College she was given great opportunities and was given a solid education. Women’s rights and respect has always been two topics close to Alice’s heart. It has been said, that â€Å"Alice Walker expresses the struggles of black people, particularly women, and their lives in a racist, sexist, and violent society. † Her writings also lean more towards the roles of black women through culture and history. On March 3, 2008 Alice Walker was arrested on International Women’s Day for crossing the police line at a rally in front of The White House. Walker has set a standard and has never had any need or want to change it. Of the many stories that Alice Walker has written, the one that stands out the most to me dealing with the female struggle for respect is the story made movie and musical, â€Å"The Color Purple. † â€Å"The Color Purple,† is a story written in 1982 that has won multiple awards and recognitions for its not so classy taste and realistic views. Some of these awards being from the Blue Ribbon Awards, Black Movie Awards, Golden Globe Awards, eleven nominations during the Oscars, and plenty more. The main characters in â€Å"The Color Purple,† are Celie Harris Johnson and Mister Albert Johnson. Celie has been abused since she was just a young girl; she had two children by her father Leonard and she is forced to marry Albert, a young widower, by the age of fourteen. During her years of being married to Albert, she is taunted, disrespected, beaten, and abused up until she turns her life around when she meets Shug Avery, a well-known Jazz singer, who comes to live with the couple. Shug takes it upon herself to help Celie raise her self-confidence so she can not only stand up to her husband and demand respect, but to feel beautiful about herself inside and out. By the end of the story, Celie stands up to Avery and is finally reconnected with the family that was once taken away from her. Another great black female author who proudly carries the theme of respect in her stories is Zora Neale Hurston. Hurston, a graduate of Howard University, was a well-known author during the Harlem Renaissance. Hurston is most known for her famous literary piece entitled, â€Å"Their Eyes Were Watching God† which caught the eyes of readers around the world. Like Alice Walker, Zora Neale Hurston has also won multiple awards for her fabulous novels, short stories, and poems. The story â€Å"Sweat† written by Zora Neale Hurston takes place in a small all black town located near Orlando, Florida. This story, like many others with disrespect towards the wife, starts off with husband Sykes taunting his wife Delia by tricking her into thinking that the whip he throws over her shoulders is a snake, knowing she is deadly terrified of them. Throughout the story, Delia deals with infidelity, abuse, rumors, and taunting from her husband. Towards the end of the story, her husband buys a rattlesnake and refuses to take it back where he found it from, knowing his wife is terrified. In the end, that very snake gets loose, bites, and kills him; Delia stands their watching him die. The website articlemyriad. com states â€Å"The reader can speculate on whether or not Delia was too afraid to move to get help for her husband, but it is the general consensus that she purposefully let him die. While you could argue both, if you are going to contend that she was just afraid, you’d better take a closer look at the text before trying to defend your point. † One of the greatest comparisons in this story is the lack of respect the husbands have for their wives, a marriage is supposed to be filled with trust, respect, love, and honesty, all of which the two marriages in â€Å"The Color Purple† and â€Å"Sweat† lacked. Although there are many comparisons, there were also contrasts in the two stories, although not exactly easy to find with a closed mind. A contrast in these two stories to me that stood out the most were the personalities of the two wives in the stories. In â€Å"The Color Purple,† Celie is abused and taken advantage of, but holds a quiet tongue until the end; Delia in â€Å"Sweat† is abused and taken advantage of , but she always speaks her mind and portrays her true feelings towards something. With these two stories I felt it was good to have the personalities of the women who wanted respect to be completely different so that I could compare and contrast just a bit more clearly. One was more hidden and kept feelings to herself, the other more outgoing and stronger like all women should be. In conclusion, respect for women, especially blacks, has been a subject that will always be discussed and fought for. Zora Neale Hurston and Alice Walker described the struggle for respect in many similar and different ways. I stated earlier that for thousands of years women have been fighting for many things, one of the most important being respect and that respect was a feeling that cannot just be given to someone, it is a feeling that must be earned, fought for, or rewarded. I am proud of the long way that not only African American women have come, but women all race and I am blessed to have such profound women to look up to. Women in the past who have fought for our rights set a high standard for the rest of us to follow and I look forward to doing just so. Works Cited 1. The Norton Anthology of African American Literature: Second Edition Henry Louis Gates Jr. & Nellie Y. McKay.